Posts tagged #Spraks
The Last Of The Superstar Musicians & What’s In Your Freezer.

Do you agree with the following?

'From the perspective of album sales and tickets sold, its safe to say… We will never see another U2, another Bowie, another Michael Jackson, another Beatles'.

Not because there isn’t the talent there. It’s just that for a long time, record labels haven't invested time and money in: 

  1. Developing artists
  2. Mass marketing.

Investing in prime time TV ads gives little return these days because most of us don’t tune in the way we used to. The only exception perhaps being, major sporting or political events.

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