#3 Getting To Know You
Don't you just love getting email from people you don't know? No. Thought not.
The great Seth Godin coined the term 'permission marketing' in the late 90's.
It means that you only send email / communicate with people who have put their metaphorical hand up, because they want to hear from you.
Here's one way it can work.
#4 IT WAS OUR FIRST MEETING, AND I THOUGHT HE WAS GOING TO KILL ME!
You don't need any more than that as a teaser to watch tomorrow's video.
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